Brand Promises

How do you differentiate yourself from your competition? Chances are, there’s at least one other person out there providing the service you do. How do you position yourself as the brand your target market feels congruent with? On Episode 2 of Incremental Progress, I’ll give you some tips on how you can find the ways […]

Level up Your Leadership

Where would you rank amongst the greatest generals of history? Are you a Napoleon or are you more of a Custer? See, both military commanders and business owners have one thing in common: they need to be able to lead their team to victory. Whether that’s towards quarterly growth or conquering most of Europe, well, […]

The Death of the Specialist

Have you ever noticed how easy it is to find horror stories by freelancers about working with nightmare clients… but it’s much harder to find business owner horror stories about freelancers? It’s not as though they don’t exist. I’ve heard my share of them. In fact, one of the reasons that Measurable Genius exists is […]