Business Fundamentals40 Videos

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Schedule or Suffer

There’s a limit to how much any of us can have in our heads at any given time. As businesses scale and get bigger, with more needing to get done, it becomes increasingly difficult to find the time to work on everything that needs your attention. After all, even if you’re getting new clients, you’re […]
Alexander Ford
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Get a Daily Success Metric

Get a Daily Success Metric

Everyone (me included) wants to be able to know they did a good job. How do you get there? How can you know for certain, when you lay your head down to sleep at night, that you had a “successful” day? The answer to me is in measurement. You need to find something you can […]
Alexander Ford
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There Can Only Be One

What are you working on right now? Actually, maybe I should ask what you’re SUPPOSED to be working on right now. If you’re reading this, you’re clearly not doing it. Here’s the thing, though. That’s okay. If your attention has brought you to this post, honor the fact that you’re distracted. That’s a sign that […]
Alexander Ford
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Skip The Plan

Skip The Plan

Maybe your track record with goal-setting isn’t the greatest. It’s hard. It’s something you have to work at every day. Even if you miss a day, just get up and try again.
Alexander Ford
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Coaching Will Not Build Your Business

If you do not have the values to accomplish a task, you will frustrate, hesitate, and procrastinate (thanks to Dr John Demartini for that). That’s the honest truth. To the degree we take on things that are low in our values, we will find excuses to avoid doing it, not put our attention on it […]
Agency Board
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Do What You Love or Love What You Do

Do What You Love or Love What You Do

How much money are you wasting by avoiding hiring? Are you throwing away time doing tasks that don’t return much per hour, in terms of dollars, when you could delegate them to someone else? Are you sapping your energy doing things you don’t want to do because no one else has been given that accountability? […]
Alexander Ford
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Your Brand is Irrelevant

If you want to grow your business, you’re not going to get the most leverage by focusing on your brand. The same can be said of a dozen other things that are necessary for a business to do… but the question you must ask yourself is not “if” it’s necessary, but “when” it’s necessary. And […]
Agency Board
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