Alexander Ford

Existential Crisis 001 Thumbnail v1.0
1

Knowing How to Grow

Join Stephan and me in this conversation about how to grow, why it’s important to focus on growth, and some of the mistakes people make when they lose their conscious connection to the process of growth.
A Message to Business Owners During Hard Times
2

A Message to Business Owners During Hard Times

What is currently occurring in the market is a significant re-organization of economic relativity. Over the next several weeks and months you and your business will either move up or down relative to others. However, none of us will know what the results of this re-organization will look like for months… the decisions you make […]
Let’s Talk About Narcissism
8

Let’s Talk About Narcissism

When I realized that most of the entrepreneurs and business owners I work I’m in relationship with have difficulties embracing their ability to receive, I was shocked. The insight emerged from a series of coaching calls during which I realized that it wasn’t their willingness to serve or an incapability to create value that was […]
The Marriage of Offer and Content
0

The Marriage of Offer and Content

The easiest way to produce content for your business is to base it on your offer. If you sell a Lamborghini, you need to produce very different content than someone who sells photography. And if you sell a coaching program, that’s another different strategy… Essentially, you can break down every offer into one of four […]
Massively Increase Your Sales And Impact Through Speaking
0

Massively Increase Your Sales And Impact Through Speaking

Most business owners and entrepreneurs who speak from stages fail to generate new leads or acquire new customers. In this episode of Start With Why I’m interviewing Kat Halushka and Kimberly Carson-Richards, co-founders of Profitable Impact Academy and the team behind the Profitable Speaker Bootcamp on why speaking is an important strategy and why most […]
vlcsnap-2019-12-19-14h06m46s013
10

Put Your Money to Work

One of the themes that emerged at one of our recent Command & Conquer workshops was the question, “what exactly do I want in my life?” It’s easy to get carried away. Most of us tell ourselves and others that we know EXACTLY why we do what we do. But that couldn’t be further from […]
Incremental Progress 060 Thumbnail v1
0

Are You Binge-Worthy?

Building a content-marketing machine is the single most important long-term investment that you can make today in your business. Of course, I’m not expecting you to go from 0 to Gary V overnight. But by starting today, and by learning the principles of what successful and effective content marketing looks like, you can start traveling […]