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The Death of the Specialist
Have you ever noticed how easy it is to find horror stories by freelancers about working with nightmare clients… but it’s much harder to find business owner horror stories about freelancers? It’s not as though they don’t exist. I’ve heard my share of them. In fact, one of the reasons that Measurable Genius exists is […]
Everyone Wants a Piece of My Pie
An advantage of owning a small business is that we can quickly transform when we want to and we’re nimble enough to keep sprinting while we do it. Of course, one of the disadvantages of that is that sometimes things change so quickly that not everyone on our team knows what’s going on… …and where […]
The ABQ’s of Sales
AlwaysBeQualifying Money is great to have. And closing sales is important, no doubt. “New money solves all problems,” right? But what many entrepreneurs don’t understand is that the point of the sales system is not to generate money. The point of the sales system is to have a customer make great buying decisions… and for […]
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