Measurable Genius is a service company. And whether that means I’m on the help desk moving files around in your PC, or I’m at your office physically picking that PC up, I’m doing to do the best damn job of it that I can do. Do we make mistakes sometimes? Sure, but it’s never going […]

Starting with the basics sets you up for success. In the complicated world of funnels, founders and CEOs can often get lost in the tangled webs of ads, systems, technologies, web pages, creative… you name it. Funnily enough, if those same business owners simply started with the first guiding principle of marketing, they’d find their […]

I’m really, really trying to get the word out there on how everyone needs to be approaching Facebook. And it consistently amazes me how many business owners I talk to that have yet to really even start. I’ve shared this before, but I’ll share it again…as many times as it takes. One of the foremost […]