The economic engine of your business can be measured as Profit per X. What “X” is in your business is something you have to figure out for yourself. This metric represents the “flywheel” of your company because when you change the critical number, it has an astronomical impact on all other areas of the business.

If you want to have a better business, you need to become a better business owner. Seems obvious, right? But here’s the part that many business owners don’t realize – that philosophy also holds true for every member of their organization. Think about it: would you get more momentum from everyone in your business becoming […]

There’s this pervasive idea in our culture that sales is the art of manipulation, and that it doesn’t really matter if a person needs your product or service or not so long as they give you their money. Let me make it clear: a selfish salesperson is a bad salesperson. The most important thing you […]