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One Free Radical

One Free Radical

The only bad decision is one made without all the data present. That puts business owners in a pretty tough situation. As their organizations grow in size, they become fantastically complicated. They can become such a dense cluster of processes and systems that they feel opaque. So what happens when they plan? They can’t achieve […]
Alexander Ford
30
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Seeing The Big Picture

Seeing The Big Picture

Today I had the pleasure of sitting down with Jason Anderson of Boulevard Exteriors and reviewing some upcoming changes to his website. We chatted pictures, selling doors, and faxes. Yes, faxes. And before you ask, yes, I still use that technology. Do you folks still use it? Let me know in the comments. Also Warren […]
Alexander Ford
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THE SHERPA GETS NO GLORY

THE SHERPA GETS NO GLORY

Something I’ve been wrestling with lately is how best to sell what we do here at Measurable Genius. I know that we can work with any client in any business to make it better. But communicating that to other people is a tricky task. People want to see exactly how we’re going to live up […]
Alexander Ford
38
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THE GOLDEN SCAFFOLDING AWARD

THE GOLDEN SCAFFOLDING AWARD

There’s a little kernel of truth hidden in every conversation. I relish my morning mastermind sessions because it gives me the chance to look beyond the surface of what’s being said and get into the real issues. For example, Geordie said he didn’t like the word “sharing”. And with a little coaching from me, we […]
Alexander Ford
35
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The Polymath

The Polymath

Every system in a business is a pipe. You’ve got your sales pipe, your marketing pipe, your operations pipe, and so on. Each pipe is responsible for taking the effort of the people who do the work in that system and turning it into a result (the result depends on the pipe, naturally). Let’s say […]
Alexander Ford
36
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Help People Decide

Help People Decide

When you ask someone who isn’t ready to make a decision to make a decision … they freeze. Decisions carry weight. Don’t put people into fight or flight by inappropriately making offers to them when they aren’t ready to decide. People need bite-sized steps. Help them get to know you first. Any transaction represents a […]
Alexander Ford
25
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WHERE THE FUCK IS THE KETCHUP

WHERE THE FUCK IS THE KETCHUP

Accountability is a word that makes people cringe. Sure, it’s great to think up ideas and strategies and all, but when it comes time to actually implement them, there’s a lot of shifty eyes and sideways glances. That’s why accountability needs to be clearly defined: if you’re the one who needs to get something done, […]
Alexander Ford
216
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Agent 007

Agent 007

We’re Incremental Progress machines. That’s because we are aware of our resources and we’ve put them in order. We understand our priorities. We manage our resources wisely. We put things in order before we take action, so we know we’re working on the highest priority actions possible. It’s impossible to not be productive if you […]
Alexander Ford
30
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ALL HAIL KING JOHN

ALL HAIL KING JOHN

As you guys know, I spent the weekend with my good friend/mentor/coach/great guy Dr. Nima Rahmany. One of the things I took away from the weekend was the power of feeling into your affirmations. Regular viewers know I gave advice similar to this in Daily Genius 65, and I’m going to keep repeating myself because […]
Alexander Ford
48
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