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You’re Stumbling in the Dark

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Strategy & Command
By Alexander Ford
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In this video

Are you more or less likely to do something when you know the reason behind it?

More likely, right? And your team is the same. At Measurable Genius, our top company value is that we start with why.

Why is that? Because I want to know why I’m doing anything in my business. If I have no context for how I’m moving the company forward with any given item, I don’t want to do it.

That’s why having an effective planning framework is so important. In order to move your business forward, you have to know where it’s going.

Now that you have the context for it, won’t you join me on my live stream?

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