Order By:   Ratings
E-COMMERCE AND FOOTBALL CHAMPIONSHIPS

E-COMMERCE AND FOOTBALL CHAMPIONSHIPS

One of the brand promises we have a Measurable Genius is that we hold space. That’s important in any service industry, but especially when you’re working with entrepreneurs. Building a business is a minefield of stress, and there are many times when I play a role in helping our clients navigate that stress … while […]
Alexander Ford
42
0
Itemize Function

Itemize Function

Instead of trying to fit people into these abstract boxes you call “job descriptions,” you should itemize the functional processes and accountabilities that actually exist in your business. If you give people clear expectations in the form of process assignments and key performance indicators, they can measure themselves if they’ve done a good job or […]
Alexander Ford
72
0
Your Results are Byproduct of Your Beliefs

Work With Your Competition

Our results in life are a direct consequence of the beliefs we hold. For example, one of the beliefs that I see time and time again from many entrepreneurs is that they absolutely must not help others in a similar industry as them. They see business as a zero-sum game, and every piece of profit […]
Alexander Ford
38
0
Bernays-Zing

Bernays-Zing

Left to his own devices, the wild videographer will naturally retreat to his habitat of choice: a picturesque park. Searching for food, or perhaps a mate, he will inevitably film educational segments. Join us, won’t you, as we get an inside look on one such segment. Videographers really are fascinating creatures, aren’t they?
Agency Board
47
0
thumb0006

Spending Time on Facebook is Your Job

If you want to grow your business, you need to be spending more time scrolling through your Facebook Newsfeed. And before you ask, yes, I have seen those TEDx talks with the professor types preaching that social media is rotting our brains and crafting us into twitchy, focus-deprived balls of neuroses. Like with all black-and-white […]
Agency Board
73
0
91892072_540802616838006_6219158806916497408_n

The Formula for Winning Content

Now is the PERFECT time to start cranking out content. If you’re a business owner who wants to grow even in troubled times, there’s no reason you shouldn’t be turning on the camera and talking to the market as much as you can. After all, chances are your leads are looking at their phones and […]
Agency Board
121
0
38905480_2629176553888239_6458378559634276352_n

Your Plan Means Nothing

There’s not much time remaining until the final quarter of 2018…are you on track with your goals? Actually, the answer to that question doesn’t matter. I don’t care whether you’ve hit your goals or not.  The important thing is going through the ritual to choose your goals. It’s performing the practice of planning again and […]
Alexander Ford
73
0
CLOSE