Ads43 Videos

Order By:   Like
World Building

World Building

I’m going to re-brand “content marketing” as “worldbuilding.” Each of the people who experience your content experience a completely different world in their minds’ eye. That storytelling is something that we can become a part of, if we choose to be, as marketers. We have the opportunity to build a sense of culture and a […]
Alexander Ford
34
0
Kill the Constraints

Kill the Constraints

What’s stopping you from having what you say you want to have? Here’s the thing about the universe: it doesn’t reward hard work for its own sake. If you’ve been putting massive effort into something and you haven’t achieved it yet, chances are pretty good that something other than work is preventing you from having […]
Alexander Ford
40
0
Twenty Years of Work

Twenty Years of Work

I’ve had a lot of experience with being unhappy with the status quo. If you’re any kind of visionary, you’ll know what I mean. Where others can get complacent, we’re always trying to improve. Where others will say it’s “good enough,” we’re trying to perfect it. It’s that kind of attitude that gives us our […]
Alexander Ford
33
0
Mindset

Mindset

How much time do you invest in getting into the specificities of your own mind? Of your own life and business plans? Or are you just out in the world smashing into shit? If you build a vision in your mind that makes sense, it has a much higher probability of coming true. It’s all […]
Alexander Ford
20
0
Do the Right Thing

Do the Right Thing

There’s no greater foe to growth than being out of balance with certainty. If you have too little, you’ll constantly be second-guessing and doubting any plans you ever make. You’ll get flustered by failure, and constantly shuffle things around to try and appease your emotional side. But if you have too much, you’ll become stubborn […]
Alexander Ford
36
0
Agent 007

Agent 007

We’re Incremental Progress machines. That’s because we are aware of our resources and we’ve put them in order. We understand our priorities. We manage our resources wisely. We put things in order before we take action, so we know we’re working on the highest priority actions possible. It’s impossible to not be productive if you […]
Alexander Ford
31
0
Punctuated Progress

Punctuated Progress

I really believe in the power of incremental progress. It’s one of my company values. It’s the name of my weekly show (Wednesdays at 11:45 am Mountain Time on Facebook). It’s how we find evidence that we’re fulfilling our dreams. However, there are times a whole bunch of incremental progress in different areas will come […]
Alexander Ford
57
0
CLOSE