Business Fundamentals40 Videos

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Organizing Roles

Organizing Roles

Clearly understanding and managing according to accountability and responsibility is critical for the success of your organization. Your organizational chart should represent the roles that are functionally necessary and individuals may be assigned many roles. Those roles represent nothing more than a process inventory that an individual employee is accountable and/or responsible for.
Alexander Ford
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Beware the Pipeline

Entrepreneurship is a lot like video game development, especially when you’re a service provider. You have a player base (clients), that you have to make happy with regular content updates (projects). And if they’re not happy with the work you’re doing, they’re very vocal about making sure you hear it. In order to make money […]
Alexander Ford
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No Owners Wanted

No Owners Wanted

Most people hate being accountable. It sucks having to be accountable to something especially if you aren’t totally inspired about it. True wisdom is reflected in selecting only the accountabilities that are congruent and certain to move your mission forward for yourself and delegating the rest. To me, for example. I’d love to help.
Alexander Ford
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PLAN OR DIE

PLAN OR DIE

It’s a brand new quarter, and that means a brand new season of Daily Genius! Today we roll out our new quarterly plan to our team, and by showing that off to you guys I hope you understand a little more about what makes Measurable Genius unique. It all comes back to the first column […]
Alexander Ford
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FUCK YOU PAY ME

FUCK YOU PAY ME

Every day we’re faced with choices. And the best way to make those choices is to find out the story you want to tell about your life. If you know that, then all you have to do is to make the choice that aligns most closely to the story you want to tell. It’s that […]
Alexander Ford
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POINT OF VONCURSION

POINT OF VONCURSION

You guys have heard me say before that dissatisfaction drives innovation. Well, I started off the day today dissatisfied with something: how can we turn our website traffic into customers? We started breaking down the problem and dove into a rabbit hole: what’s our single point of conversion? What does our funnel look like? What […]
Alexander Ford
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Get a Daily Success Metric

Get a Daily Success Metric

Everyone (me included) wants to be able to know they did a good job. How do you get there? How can you know for certain, when you lay your head down to sleep at night, that you had a “successful” day? The answer to me is in measurement. You need to find something you can […]
Alexander Ford
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Account for Value

Account for Value

You need to know the difference between accountability and responsibility in order to successfully scale up an organization. Some people mash all these words together thinking they mean the same thing. People need clear lines to know how to do their jobs.
Alexander Ford
20
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Future Accounting

Future Accounting

Your goals in life won’t come true unless you’re accountable to them in advance. See … that future you say you want? You’re disowning it. It’s a trick. Just by your nature of wanting it, you’re acknowledging that you don’t have ownership of it. You haven’t found evidence of it. You don’t see where you […]
Alexander Ford
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Becoming Jordan Peterson

Becoming Jordan Peterson

Don’t be a business owner trying to take accountability and ownership of other people’s stuff … their problems; causes; tirades. Put your own room in order first. Don’t go out into the world and assume ownership of other people’s stuff. When you martyr yourself on these causes you clearly can’t make a difference on, you […]
Alexander Ford
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