Customer Service17 Videos

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You’re Not the Hero

Every service provider that cares wants to do a good job for their client. But doing that “good job” isn’t solely about producing results. In fact, when you’re too focused on results, you actually hamper your ability to provide the very service or transformation your client is seeking. Time to take a step back. On […]
Agency Board
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WHAT YOU WANT TOMORROW EXISTS TODAY

WHAT YOU WANT TOMORROW EXISTS TODAY

The universe doesn’t spontaneously hand out gifts just because you want them. If you’re trying to hold a vision for the future, whatever that may look like, it’s essential to know that the content of that vision is around you in the here and now. The problem is, you don’t know what it looks like. […]
Alexander Ford
27
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RUFF-HOUSING

RUFF-HOUSING

If you love dogs and you love drama, you’ll love this episode. I guess you could say that Daily Genius has gone to the dogs. Please watch the video before I have to think up more dog puns. It’s making me feel boneheaded.
Alexander Ford
35
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E-COMMERCE AND FOOTBALL CHAMPIONSHIPS

E-COMMERCE AND FOOTBALL CHAMPIONSHIPS

One of the brand promises we have a Measurable Genius is that we hold space. That’s important in any service industry, but especially when you’re working with entrepreneurs. Building a business is a minefield of stress, and there are many times when I play a role in helping our clients navigate that stress … while […]
Alexander Ford
36
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COMPLETING MY CUSS QUOTA

COMPLETING MY CUSS QUOTA

I know, like any business owner knows, that when I’m at work there are hundreds of thousands of things that I COULD be doing. But the difference between me and those other business owners is that I know what I SHOULD be doing. And the reason that I know is because of our plan, and […]
Alexander Ford
49
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HAVE YOU UNINSTALLED WEBROOT YET?

HAVE YOU UNINSTALLED WEBROOT YET?

Today we spent the morning with David of Bali and Beyond, giving him (and his computer) some care and attention. I spent a lot of time uninstalling programs … if your computer is running slow, chances are you’ve got all kinds of little things hogging up resource space. Most of them come out pretty easily… […]
Alexander Ford
36
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TITANIC SERVICE

TITANIC SERVICE

There’s no big secret to making money. It just requires a few simple things: a product that people want to buy, the work ethic to create a business to give it to them, and your ability to direct resources and materials towards the fulfillment of that objective. On today’s episode, I chat sales, I chat […]
Alexander Ford
29
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CUSTOMER SUPPORT SCAVENGER HUNT

CUSTOMER SUPPORT SCAVENGER HUNT

I’ve talked a lot about Measurable Genius being a service company, but we haven’t really had a good opportunity to show it off for the video blog. That changes today. Everett and I replaced all the computers at our great client Hearth and Home on the weekend, and this morning we hung around to make […]
Alexander Ford
47
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CHALLENGE WEEK

CHALLENGE WEEK

Business is hard as all hell, and I know that better than most because I’ve been doing this for 17 years. Sometimes you have the ups, and sometimes you run into… challenging weeks – and during those times you can’t give up. That’s the key difference between those who fail at business and those who […]
Alexander Ford
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ISN’T IT OBVIOUS?

ISN’T IT OBVIOUS?

You ever had one of those fucking Mondays? Yeah. Me too. On today’s episode, I discuss the video blog with Warren and Everett, struggle through a sales meeting with Jen, and give some insight about running a services business to Doug.
Alexander Ford
25
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