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Am I Overthinking This?

Am I Overthinking This?

One of my greatest gifts is my ability to solve problems. My ability to serve my customers, my clients, and my friends comes from my ability to understand things in a way many other people can’t. Of course, that has a flip side, too. Every trait exists in synchronicity with its opposite. My analytical ability […]
Alexander Ford
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Facebook And Phalluses

Facebook And Phalluses

Loyal viewers will know that I’ve talked about Facebook before on Daily Genius (Hell, I talked about it yesterday) and today I found myself talking a lot about it today, too. Whether it’s something as simple as pinning a post to the top of your business page, or discussing how best to issue calls to […]
Alexander Ford
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Guilty Consciences

Guilty Consciences

You guys all know how much I respect the teachings of my mentor Dr John Demartini​. Well, I got a great opportunity today to chat with Warren​ who asked me about the nature of guilt. Spoiler alert: Do the work to find out the benefits of whatever it is you’re feeling guilty about. It’s there. […]
Alexander Ford
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LOOSE CHANGE IN THE COUCH CUSHIONS

LOOSE CHANGE IN THE COUCH CUSHIONS

I’ve got so many ideas that sometimes it’s hard to tell everyone about it in a way they understand what I’m trying to get across. Being able to properly delegate, which is an essential skill for a business owner, depends on proper communication. I’ve found it useful, as a strategy, to be able to stop […]
Alexander Ford
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ALEXANDER FORD, OUR PATRIARCH

ALEXANDER FORD, OUR PATRIARCH

As a business leader, you have the tendency to collect accountabilities. If it’s unclear who’s in charge of anything, it defaults to you as the leader. Over time, as your business grows and scales, that’s a lot of little accountabilities for one person to have. Often, it becomes impossible for one person to keep all […]
Alexander Ford
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THERE ARE ALWAYS ROCKS

THERE ARE ALWAYS ROCKS

You can always do things better. That isn’t to say that nothing is ever good enough, but it is important to be able to look at anything you’ve done or anything you’re doing and identify how it can be done better. One of the ways we do that at Measurable Genius is by identifying rocks. […]
Alexander Ford
31
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Help People Decide

Help People Decide

When you ask someone who isn’t ready to make a decision to make a decision … they freeze. Decisions carry weight. Don’t put people into fight or flight by inappropriately making offers to them when they aren’t ready to decide. People need bite-sized steps. Help them get to know you first. Any transaction represents a […]
Alexander Ford
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Agent 007

Agent 007

We’re Incremental Progress machines. That’s because we are aware of our resources and we’ve put them in order. We understand our priorities. We manage our resources wisely. We put things in order before we take action, so we know we’re working on the highest priority actions possible. It’s impossible to not be productive if you […]
Alexander Ford
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Certainty

Certainty

When you’re not absolutely certain, you’re … not. Being in command of your business depends on your certainty. You’ll never have 100% of the data, so you need to start getting comfortable working with probabilities.
Alexander Ford
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