Strategy & Command38 Videos

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The Business Command Bootcamp

The Business Command Bootcamp

Watch this one hour director’s cut of the Business Command Bootcamp live stream workshop originally broadcast on October 22, 2018. Explore the themes of indexing, prioritization, and command and learn key behavioral principles which will assist you in managing and leading your business. A CEO’s job is to spend as much time in the market […]
Alexander Ford
239
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Konstructing KPIs

Konstructing KPIs

You guys have heard me talk before about the importance of having a daily success metric. Metrics in a business are commonly called Key Performance Indicators, or KPIs. When you’re trying to think of a number like that, one important thing to remember is that it should be a number you have direct control over. […]
Agency Board
59
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Certainty

Certainty

When you’re not absolutely certain, you’re … not. Being in command of your business depends on your certainty. You’ll never have 100% of the data, so you need to start getting comfortable working with probabilities.
Alexander Ford
49
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TITANIC SERVICE

TITANIC SERVICE

There’s no big secret to making money. It just requires a few simple things: a product that people want to buy, the work ethic to create a business to give it to them, and your ability to direct resources and materials towards the fulfillment of that objective. On today’s episode, I chat sales, I chat […]
Alexander Ford
41
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Organizing Roles

Organizing Roles

Clearly understanding and managing according to accountability and responsibility is critical for the success of your organization. Your organizational chart should represent the roles that are functionally necessary and individuals may be assigned many roles. Those roles represent nothing more than a process inventory that an individual employee is accountable and/or responsible for.
Alexander Ford
23
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COMPLETING MY CUSS QUOTA

COMPLETING MY CUSS QUOTA

I know, like any business owner knows, that when I’m at work there are hundreds of thousands of things that I COULD be doing. But the difference between me and those other business owners is that I know what I SHOULD be doing. And the reason that I know is because of our plan, and […]
Alexander Ford
55
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Actually Doing the Work is Easy

Actually Doing the Work is Easy

How’s your relationship with your subconscious? Just take a moment to check in. Are you here on YouTube because you’re avoiding doing something? If you are, that’s okay. I’m not going to judge you for it. But if that last paragraph made you feel slightly guilty, here’s a tip: you’re probably hesitant to do that […]
Alexander Ford
22
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