Strategy & Command38 Videos

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How to Run a Daily Stand-Up Meeting

How to Run a Daily Stand-Up Meeting

The most common meeting in your organization should be the shortest. A daily stand-up should be around 15 minutes, and consist of three areas: Priorities (What are the top three things you’re doing today?) Company KPIs (What are the key metrics for the company? How are we doing as an organization?) Rocks (What are you […]
Agency Board
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How to Run a Weekly Team Meeting

How to Run a Weekly Team Meeting

One of the meeting rhythms proscribed by the Rockefeller Habits is the weekly team meeting. As explained by the book “Scaling Up,” ideally these should be weekly meetings involving the different departments in your business. One for sales, one for marketing, one for finance, etc. However, if you’re a small business, odds are you also […]
Agency Board
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Stop Letting People Waste Your Time

Stop Letting People Waste Your Time

How much time are you wasting because you can’t say “no?” Chances are, unless you’ve got a hierarchy of pre-vetted business priorities, that number is higher than you think. If you don’t know for certain you’re working on the highest-priority item you possibly can be, you’re not going to tell your team you’ll get back […]
Agency Board
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Profit Per Puppy

Profit Per Puppy

The economic engine of your business can be measured as Profit per X. What “X” is in your business is something you have to figure out for yourself. This metric represents the “flywheel” of your company because when you change the critical number, it has an astronomical impact on all other areas of the business.
Agency Board
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Quarterly Planning Deep Cuts

Quarterly Planning Deep Cuts

In late November of 2017, Measurable Genius ran a 90-day Business Planning Workshop at SAIT. It was a tremendous success, a lot of fun, and I got to create a lot of value for my friends, clients, and everyone who attended. You may remember my Facebook livestream about the difference between accountability and responsibility. In […]
Agency Board
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Konstructing KPIs

Konstructing KPIs

You guys have heard me talk before about the importance of having a daily success metric. Metrics in a business are commonly called Key Performance Indicators, or KPIs. When you’re trying to think of a number like that, one important thing to remember is that it should be a number you have direct control over. […]
Agency Board
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TITANIC SERVICE

TITANIC SERVICE

There’s no big secret to making money. It just requires a few simple things: a product that people want to buy, the work ethic to create a business to give it to them, and your ability to direct resources and materials towards the fulfillment of that objective. On today’s episode, I chat sales, I chat […]
Alexander Ford
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COMPLETING MY CUSS QUOTA

COMPLETING MY CUSS QUOTA

I know, like any business owner knows, that when I’m at work there are hundreds of thousands of things that I COULD be doing. But the difference between me and those other business owners is that I know what I SHOULD be doing. And the reason that I know is because of our plan, and […]
Alexander Ford
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