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Be a Sniper, Not Infantry

Be a Sniper, Not Infantry

Being a service company is all about being the best it is at what you do. And at Measurable Genius, we do everything. This morning I was at Phil’s with my MAPS team, and we talked about what makes a great service company, who is accountable for our client’s success, and the men even challenged […]
Alexander Ford
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Daily Lyfe

Daily Lyfe

In the rawest episode of Daily Genius yet, take a look at what we do in those rare times when we’re not meeting with clients face-to-face. In today’s show, Warren and Christine talk video organization, I try to merge two Facebook pages, and Jen almost gets work recorded on-camera.
Alexander Ford
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Ticket Troubles

Ticket Troubles

A key focus for any service company is finding new ways to improve the quality of that service for your clients, and here at Measurable Genius we’re constantly revising and updating our systems to do just that. On today’s episode, we take an in-depth in look at our service cycle, I get a head massage, […]
Alexander Ford
27
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I Don’t Want New Customers

I Don’t Want New Customers

Growing your business is about more than just getting new customers. Today I talked to my sales team about the two types of systems that drive the financial growth of the company, and have a meeting with Boulevard Exteriors’ Jason Anderson to talk landing pages. It’s not about new leads, it’s about doing more with […]
Alexander Ford
39
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Words Alter Reality

Words Alter Reality

If you’ve never thought before about the power of language and the nature of words, spend some time meditating on it. Words can change our lives in some very powerful, subtle ways. Learn the difference between eggshell white and bone white on today’s episode of Daily Genius.
Alexander Ford
38
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Change Your Model of Thinking

Change Your Model of Thinking

The universe and any business are more complicated than just a simple model of cause-and-effect. Everything Is the result of interlocking systems, which can be broadly defined into reinforcing and balancing systems. In today’s episode of Daily Genius, I attend MAPS with Rene Querido and Everett, and we eat breakfast!
Alexander Ford
37
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Droning On

Droning On

I was out of the office today installing new computers for our clients, but that doesn’t mean our business stopped. On today’s episode, we get an important PSA from Mike, we learn about Jamie’s poncho, and Warren takes the drone out flying and discusses the topic of mattering.
Alexander Ford
38
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Can You Tell We Love J.A.R.V.I.S.?

Can You Tell We Love J.A.R.V.I.S.?

Today we go on another field trip to Hearth & Home: Fireplace & Home Renovations to deploy and train on J.A.R.V.I.S. PLUS, I discover a Facebook memory from 5 years ago when I sold a program called Life Mission Mastery using my first video sales funnel – we’ve included some of that amazing footage.
Alexander Ford
48
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Systems Thinking

Systems Thinking

Have you ever found yourself making the problems in your business your own fault or the fault of someone else? Systems thinking challenges the idea that anyone is at fault. We make decisions based on the results and the influences of the systems that govern us.
Alexander Ford
43
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He’s a Cool Dude

He’s a Cool Dude

Today’s episode of Daily Genius is an accidentally amazing testimonial for my mentor, Dr John Demartini. Also, I took Warren Bardsley on a trip to do some training on flying the DJI Mavic Pro.
Alexander Ford
29
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