Brand Promises

How do you differentiate yourself from your competition? Chances are, there’s at least one other person out there providing the service you do. How do you position yourself as the brand your target market feels congruent with? On Episode 2 of Incremental Progress, I’ll give you some tips on how you can find the ways […]

Artificial Deadlines and Strategic Sandboxes

Team Measurable Genius blasts off again in today’s episode of Daily Genius – I rant about artificial deadlines, how technology is not your savior, and we meet with the team at Wright Restyling to tackle some strategic planning. The topic we dove into today is called The Sandbox, which is a concept on the 7 […]