Human Behavior59 Videos

Order By:   Like
How Your Labels Hold You Back

How Your Labels Hold You Back

Morally labeling things is a one-way ticket to emotional fragility. Because moral labels are absolute and one-sided, whenever someone does something that isn’t congruent with the label, we’ll react accordingly. Here’s an example: let’s say you label “spilling coffee” as a bad thing. Because it has that label, whenever it happens, you’re going to be […]
Alexander Ford
30
0
Short Term Pain Mitigation

Short Term Pain Mitigation

Keep your hands off that marshmallow. Here’s a quick explanation if you don’t know what I’m talking about: in the 60s there was an experiment done at Stanford involving delayed gratification. A group of children were each given marshmallows and told that, if they resisted the temptation to eat them immediately, they’d get another. Later […]
Alexander Ford
22
0
Why Do You Do What You Do?

Why Do You Do What You Do?

Every quarter I take time out of my business to talk to my team about their values. For a business owner, that time is a serious investment. Pulling everyone away from their job is not something I take lightly. I do it because it’s valuable. Why is it valuable? One of the ways I know […]
Agency Board
28
0
thumb0027

Your Role Models are Sabotaging Your Success

If you had a million dollars, what would you do with it? Would you invest it into your business? Buy a nice house for your family? Show it off with a fancy car? You’re going to hear a couple of voices pop up. The first voice will say “Oh, cool. Maybe I can finally take […]
Agency Board
68
0
The Gospel of You

The Gospel of You

IT’S YOUR DUTY! You HAVE to evangelize the gospel of what you believe in. Maybe you don’t like the phrase “content marketing.” OK. Fine. Use this word instead: world-building. Build a world in the mind of your customer.
Alexander Ford
38
0
Twenty Years of Work

Twenty Years of Work

I’ve had a lot of experience with being unhappy with the status quo. If you’re any kind of visionary, you’ll know what I mean. Where others can get complacent, we’re always trying to improve. Where others will say it’s “good enough,” we’re trying to perfect it. It’s that kind of attitude that gives us our […]
Alexander Ford
33
0
Time to Get Efficient

Time to Get Efficient

There’s a common adage: work smarter, not harder. Well, great advice. What are you supposed to do with that? One of the ways I’ve interpreted that advice is by creating a list that tells me what the exact right thing is to do at any given moment. Or, as Rene cleverly put it this episode, […]
Agency Board
37
0
thumb0046

You Can Do It, But You’re Not

Your mindset is the biggest risk to your business. This applies to far more than just positive thinking. While optimism has its place, we also need to be aware of our blind spots – what is our brain hiding from us that we don’t even know about? My good friend and client David Mehler helps […]
Agency Board
68
0
Mindset

Mindset

How much time do you invest in getting into the specificities of your own mind? Of your own life and business plans? Or are you just out in the world smashing into shit? If you build a vision in your mind that makes sense, it has a much higher probability of coming true. It’s all […]
Alexander Ford
20
0
CLOSE