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We Have Big Dreams

We Have Big Dreams

“I became a business owner because I had too…” I was at my dad’s house a few months ago. I was sitting in his kitchen. The light was pouring in through the 1980’s venetian blinds. They were showing their age with some of them perfectly lined up letting light in, and the few that were […]
Alexander Ford
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The 2019 Studio D Shootout

It’s hard to believe it’s number 5! 4 years ago I decided to plan my own birthday party. I thought it’d be fun to have a bunch of my photographer friends come to my studio, have some food and drinks, and have a little photography competition. I call it the Studio D Shootout. It means […]
Alexander Ford
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MGI 03

Possibility

In this vlog episode I talk about why business owners, entrepreneurs, and anyone else who wants to build their influence need to produce more content. The cold hard truth is that the attention is in this platform, and if you aren’t there when THEY’RE there, they won’t be thinking of you when it’s time to […]
Agency Board
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MGI 05

The Wild West of Business

One of the many reasons it’s tough to own a business is because it’s entirely your accountability. Even (and especially) if you have a team, the burden to keep that business functional and profitable all comes down to you. And even if you do everything “right,” in theory, if you don’t get the results you […]
Agency Board
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Company Culture and Celebrity Impersonations

Company Culture and Celebrity Impersonations

What makes a great team? In this episode of Daily Genius Warren asked me to talk about what makes the culture at Measurable Genius “different”. I run a technology company, but my greatest ability is in working with human behavior – finding out what people want most in life and finding ways to help them […]
Alexander Ford
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Nostalgia and the Long-term Play

Nostalgia and the Long-term Play

I’ve been experimenting with video in business for 5 years, so as you can imagine, we have LOTS of footage that we’ve been collecting over that time. Most of it is REALLY bad. But the experiences taught us a lot. Yesterday I spent the day sorting and organizing almost all of the footage we’ve ever […]
Alexander Ford
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