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The 2019 Studio D Shootout

It’s hard to believe it’s number 5! 4 years ago I decided to plan my own birthday party. I thought it’d be fun to have a bunch of my photographer friends come to my studio, have some food and drinks, and have a little photography competition. I call it the Studio D Shootout. It means […]
Alexander Ford
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I Don’t Want New Customers

I Don’t Want New Customers

Growing your business is about more than just getting new customers. Today I talked to my sales team about the two types of systems that drive the financial growth of the company, and have a meeting with Boulevard Exteriors’ Jason Anderson to talk landing pages. It’s not about new leads, it’s about doing more with […]
Alexander Ford
48
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MGI 03

Possibility

In this vlog episode I talk about why business owners, entrepreneurs, and anyone else who wants to build their influence need to produce more content. The cold hard truth is that the attention is in this platform, and if you aren’t there when THEY’RE there, they won’t be thinking of you when it’s time to […]
Agency Board
178
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Cost Per Conversion

Cost Per Conversion

The goal is to make at least 1X returns on your marketing and ad spend. Are you? How do you calculate it? In this episode, I walk Jason through an example that you can probably find helpful too. We also talk about how to look at your marketing funnel from a digital advertising perspective and […]
Alexander Ford
45
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I Was Living a Lie

I Was Living a Lie

What fears are holding you back in life? I asked Nima Rahmany to give me a topic to talk about on today’s episode of Daily Genius and he asked me to speak on the subject of fear. This episode focuses on a time in my life where I was overcommitted, overextended, and building up a […]
Alexander Ford
75
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Feeling Spiritually Disconnected

Feeling Spiritually Disconnected

Ever feel like you’re just “missing something”? Like there’s a piece of you that you can’t figure out? How that shows up for me is in my quest for meaning and purpose in life. I work hard, I’m committed to a vision, I love my business and my team, and yet there are days (or […]
Alexander Ford
50
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We’ve Got Awesome Packages

We’ve Got Awesome Packages

We’ve got awesome packages! This innuendo-packed episode (not really) of Daily Genius explores the idea of packaging – we talk about our packages at our weekly departmental meetings and I explore the concept in detail later in the episode. Do you have clearly defined packages? Can you easily and quickly provide your clients and prospects […]
Alexander Ford
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