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Stop Attracting Broken Customers

It is much easier to market a product to someone who already wants a solution to a problem rather than to someone who is unaware they even have a problem. Here’s the difference: the former type of person is already looking into what they can do about said problem. Maybe they’ve even tried a few […]
Alexander Ford
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Geniuses Speak Out

One of the great things about having a video blog is the transparency – you guys get to see how I handle all sorts of situations. One of the not-so-great things is that you guys only end up with bite sized pieces of who I am and form opinions about me without having the opportunity […]
Agency Board
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Jay Fiset’s Live Stream Testimonial for Measurable Genius

Jay Fiset’s Live Stream Testimonial for Measurable Genius

Several months ago Alexander was sitting in Denny’s with Jennifer and he made the decision to invest in the infrastructure necessary to deliver broadcast-quality live multi-camera live streaming. When Alexander told the team that not only was Measurable Genius going to purchase the equipment, but they were going to do so and then deliver a […]
Alexander Ford
181
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The Business Command Bootcamp

The Business Command Bootcamp

Watch this one hour director’s cut of the Business Command Bootcamp live stream workshop originally broadcast on October 22, 2018. Explore the themes of indexing, prioritization, and command and learn key behavioral principles which will assist you in managing and leading your business. A CEO’s job is to spend as much time in the market […]
Alexander Ford
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