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GET EFFICIENT OR GET LOST

GET EFFICIENT OR GET LOST

You guys may have noticed that I hate wasting time. That’s why when I come to a meeting I want to know exactly what we’re doing and what we’re going to be discussing. A meeting without an agenda is like lighting a whole pile of money on fire … and I’m no Joker. On today’s […]
Alexander Ford
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There Is No “I” in Team, but There Is “Me”

Many small business owners become managers out of necessity – well before they’re equipped with the skills and the mindset necessary to really grow and develop a team of A-players. The unfortunate reality is that poor management is a handicap for your business. And while it’s not a skill you’re going to master overnight, there […]
Agency Board
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COMPANIES ONLY WORK IN CONTEXT

COMPANIES ONLY WORK IN CONTEXT

No matter how big or small your organization is, it’s going to have problems if everyone isn’t on the same page. And with people being people, persistence, patience, and love are necessary ingredients if you want to get anywhere close. As a business owner, you ESPECIALLY need to be patient, even when your employees aren’t. […]
Alexander Ford
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One Day, I Won’t Have To

There are tons of business owners out there trapped in the delusion of freedom. They’re not wrong for pursuing the idea, of course. As a business grows and scales, as it produces sustainable revenue, and as the leads come flowing in, a CEO will find themselves able to free themselves of many of the uninspiring […]
Agency Board
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The Essence of Duality

The Essence of Duality

One of the things that I learned from my mentor Dr. John Demartini is that every emotion or feeling is synchronized and synthesized with its opposite, however we often suppress one side of the emotion in order to support the stories we’re identified with. Where there is despair, there is also hope. Where there is […]
Alexander Ford
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Stop Letting People Waste Your Time

Stop Letting People Waste Your Time

How much time are you wasting because you can’t say “no?” Chances are, unless you’ve got a hierarchy of pre-vetted business priorities, that number is higher than you think. If you don’t know for certain you’re working on the highest-priority item you possibly can be, you’re not going to tell your team you’ll get back […]
Agency Board
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Short Term Pain Mitigation

Short Term Pain Mitigation

Keep your hands off that marshmallow. Here’s a quick explanation if you don’t know what I’m talking about: in the 60s there was an experiment done at Stanford involving delayed gratification. A group of children were each given marshmallows and told that, if they resisted the temptation to eat them immediately, they’d get another. Later […]
Alexander Ford
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EVERYONE IS SICK

EVERYONE IS SICK

You don’t get paid unless you add value to the market. At Measurable Genius, one of the many ways we’ve chosen to do that is by producing video for our clients as well as ourselves. By putting a real person in front of a video camera and seeing what comes out, you get that vital […]
Alexander Ford
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The Gift of Action Items

Merry Christmas, everyone. Time off is nice, isn’t it? Well no, not really, because it just means you’re procrastinating on what you need to be doing to move your life forward by spending the time on short-term immediate gratification. Here’s my suggestion: give yourself the best gift of all: a system that you can develop […]
Agency Board
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Monkey See Monkey Do

If you’re reading this, I’m willing to bet you have an excess of monkeys on your back. Let me back up for a moment. As a business owner, entrepreneur, leader, and so on, you’re ultimately a manager of people. And the most effective way for a manager to operate is by delegation. I’ve said this […]
Alexander Ford
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