Strategy & Command38 Videos

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New Year’s Resolutions are for Losers

When was the last New Year’s resolution you made that came true? Last year? The year before that? Five years? Never? This time of year annoys me because I know how to set goals that come true. And New Year’s resolutions encourage people who don’t really know how to set goals that come true to […]
Agency Board
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Organizing Roles

Organizing Roles

Clearly understanding and managing according to accountability and responsibility is critical for the success of your organization. Your organizational chart should represent the roles that are functionally necessary and individuals may be assigned many roles. Those roles represent nothing more than a process inventory that an individual employee is accountable and/or responsible for.
Alexander Ford
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Planning is Inconvenient

Business owners work longer and harder than anyone else on the planet. They are excellent at getting things rolling and persevering through challenges that would case others to give up. But this relentless drive comes with its own drawbacks. Entrepreneurs accumulate debt (which includes, but is not limited to, financial debt) at a significant rate […]
Agency Board
53
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Profit Per Puppy

Profit Per Puppy

The economic engine of your business can be measured as Profit per X. What “X” is in your business is something you have to figure out for yourself. This metric represents the “flywheel” of your company because when you change the critical number, it has an astronomical impact on all other areas of the business.
Agency Board
32
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Punctuated Progress

Punctuated Progress

I really believe in the power of incremental progress. It’s one of my company values. It’s the name of my weekly show (Wednesdays at 11:45 am Mountain Time on Facebook). It’s how we find evidence that we’re fulfilling our dreams. However, there are times a whole bunch of incremental progress in different areas will come […]
Alexander Ford
50
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Quarterly Planning Deep Cuts

Quarterly Planning Deep Cuts

In late November of 2017, Measurable Genius ran a 90-day Business Planning Workshop at SAIT. It was a tremendous success, a lot of fun, and I got to create a lot of value for my friends, clients, and everyone who attended. You may remember my Facebook livestream about the difference between accountability and responsibility. In […]
Agency Board
46
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Skip The Plan

Skip The Plan

Maybe your track record with goal-setting isn’t the greatest. It’s hard. It’s something you have to work at every day. Even if you miss a day, just get up and try again.
Alexander Ford
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Stop Letting People Waste Your Time

Stop Letting People Waste Your Time

How much time are you wasting because you can’t say “no?” Chances are, unless you’ve got a hierarchy of pre-vetted business priorities, that number is higher than you think. If you don’t know for certain you’re working on the highest-priority item you possibly can be, you’re not going to tell your team you’ll get back […]
Agency Board
41
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The Business Command Bootcamp

The Business Command Bootcamp

Watch this one hour director’s cut of the Business Command Bootcamp live stream workshop originally broadcast on October 22, 2018. Explore the themes of indexing, prioritization, and command and learn key behavioral principles which will assist you in managing and leading your business. A CEO’s job is to spend as much time in the market […]
Alexander Ford
229
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The Mapstermind

The Mapstermind

Today’s episode is all about strategy. Whether that strategy is about building sales funnels, using the Rockefeller habits to do quarterly planning, or more effectively exposing your employees to your company culture *COUGH* Jarvis *COUGH*, you’ll pick up a thing or two. Special thanks to Kathy Yuen of Phase One Design for the cool ice […]
Agency Board
43
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