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Fill Your Life With the Highest Priority

Fill Your Life With the Highest Priority

If you don’t use your resources to accomplish high-priority, meaningful goals, they’ll be consumed by low-priority annoyances. The best example of this is time. Have you ever noticed that, when you’ve got some unallocated time in your schedule, it tends to get used up dealing with short-term, emotion-based, unrewarding activities? Maybe it’s a client who […]
Alexander Ford
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Don’t Get Caught in the Time Trap

Don’t Get Caught in the Time Trap

“If you require motivation to do what you say is important, it isn’t important.” I’m very fortunate to be able to learn from a man as smart as Dr. John Demartini, and this quote really sums up what I’m sure a lot of you have heard from me before: there is no better indicator to […]
Alexander Ford
55
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You’re Stumbling in the Dark

You’re Stumbling in the Dark

Are you more or less likely to do something when you know the reason behind it? More likely, right? And your team is the same. At Measurable Genius, our top company value is that we start with why. Why is that? Because I want to know why I’m doing anything in my business. If I […]
Alexander Ford
41
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Your Short-Term Marketing is Killing Your Business

Your Short-Term Marketing is Killing Your Business

Are you taking shortcuts with your marketing? Marketing is actually a two-step process. Business owners have a tendency to skip right to step two without thinking about the proper order of operations. Step two is making offers. But there’s something essential you have to do first. That first step is building an audience. What does […]
Alexander Ford
32
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