Lessons from 10X Growth Conference 2
Tune in to hear how you as a business owner can out-market your competition and earn the clients you know you deserve.
Marketing107 Videos
ISN’T IT OBVIOUS?
You ever had one of those fucking Mondays? Yeah. Me too. On today’s episode, I discuss the video blog with Warren and Everett, struggle through a sales meeting with Jen, and give some insight about running a services business to Doug.
Marketing is Simpler Than You Think And Here’s Why
“I don’t have enough leads to grow my business and I don’t know what to do about it.” This is a common challenge my clients face, and I’m betting you’re in the same boat. Luckily for you, I know what to do about that. Get your wallet out and get your story into the market. […]
Marketing Prostitution
Transactionalizing your marketing is a mistake. You need to earn your audience’s affection and attention over time. You must invest in the relationship by bringing content and value to the table. If all you want to do is short-cut the process and jump right to the sale, you might as well be… Well, you know…
Find Your Place on the Assembly Line of Clients
Your business is perfect for certain people at a certain moment in their lives. You have an ideal customer avatar, with a certain set of challenges that you are uniquely qualified to tackle. You already knew that I hope. But what many entrepreneurs miss is that there are so many other entrepreneurs out there who […]
The Mapstermind
Today’s episode is all about strategy. Whether that strategy is about building sales funnels, using the Rockefeller habits to do quarterly planning, or more effectively exposing your employees to your company culture *COUGH* Jarvis *COUGH*, you’ll pick up a thing or two. Special thanks to Kathy Yuen of Phase One Design for the cool ice […]
Why You Need to be Producing Content Marketing in 2019
Let’s talk about the trends that I see in the market as we roll through 2019 and how you can capitalize on the opportunity available to you by producing high quality video content.
Have any Friends?
It’s hard to transact with individuals who haven’t been told any stories. There are lots of ways to convert prospects into customers online, but few people who are willing to simply invest in the art of storytelling and content production. But if you expand your vision into the long-term, you’ll find that inspiring and effective […]
Why Content and Value is the Key to Scaling Your (Speaking) Business
Most speakers, coaches, and consultants are completely overwhelmed by all of the marketing activities they “should” be doing. The competing advice echoes from the rafters as each specialized consultant proclaims that their magic trick will solve your marketing problems for good. “You should do video!” says the videographer. “No, start with your website!” says the […]
Get Magnetic
What type of lead magnet is best for you? Obviously, every business owner knows they need lead magnets. They’re essential to growing your list and they sit at the very top of your funnels. But with all the information floating around out there, it can be pretty intimidating to try and think of what method […]
