Strategy & Command38 Videos

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Actually Doing the Work is Easy

Actually Doing the Work is Easy

How’s your relationship with your subconscious? Just take a moment to check in. Are you here on YouTube because you’re avoiding doing something? If you are, that’s okay. I’m not going to judge you for it. But if that last paragraph made you feel slightly guilty, here’s a tip: you’re probably hesitant to do that […]
Alexander Ford
16
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Certainty

Certainty

When you’re not absolutely certain, you’re … not. Being in command of your business depends on your certainty. You’ll never have 100% of the data, so you need to start getting comfortable working with probabilities.
Alexander Ford
42
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COMPLETING MY CUSS QUOTA

COMPLETING MY CUSS QUOTA

I know, like any business owner knows, that when I’m at work there are hundreds of thousands of things that I COULD be doing. But the difference between me and those other business owners is that I know what I SHOULD be doing. And the reason that I know is because of our plan, and […]
Alexander Ford
49
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Do the Right Thing

Do the Right Thing

There’s no greater foe to growth than being out of balance with certainty. If you have too little, you’ll constantly be second-guessing and doubting any plans you ever make. You’ll get flustered by failure, and constantly shuffle things around to try and appease your emotional side. But if you have too much, you’ll become stubborn […]
Alexander Ford
29
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Fill Your Life With the Highest Priority

Fill Your Life With the Highest Priority

If you don’t use your resources to accomplish high-priority, meaningful goals, they’ll be consumed by low-priority annoyances. The best example of this is time. Have you ever noticed that, when you’ve got some unallocated time in your schedule, it tends to get used up dealing with short-term, emotion-based, unrewarding activities? Maybe it’s a client who […]
Alexander Ford
30
0
Guilty Consciences

Guilty Consciences

You guys all know how much I respect the teachings of my mentor Dr John Demartini​. Well, I got a great opportunity today to chat with Warren​ who asked me about the nature of guilt. Spoiler alert: Do the work to find out the benefits of whatever it is you’re feeling guilty about. It’s there. […]
Alexander Ford
29
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