How many ads do you have running on Facebook right now? How about your direct competition?
Chances are you don’t have any and neither do they. If you do, hey, kudos to you. If not, well, why not?
Television, print, radio, billboards…those are strategies that worked 30 years ago. Today, everyone’s eyeballs are on the little device that’s so important we developed fingerprint locks for them.
Your phone. And what are a huge chunk of people (including the people you’re trying to sell to) doing on their phone? They’re browsing Facebook.
Right now, the ad space on Facebook is dirt cheap because the big guys are stuck in the past. Get it while the going’s good, because that price will only go up when the Fortune 500 realize what I’m telling you now.
Are you advertising in 2019 or 1988?