There are tons of business owners out there trapped in the delusion of freedom.
They’re not wrong for pursuing the idea, of course. As a business grows and scales, as it produces sustainable revenue, and as the leads come flowing in, a CEO will find themselves able to free themselves of many of the uninspiring responsibilities that sap so much of their time.
The problem is that most entrepreneurs believe that their freedom lies at the other end of delegating away their decision-making.
“I’ll just let my marketing manager handle all the marketing.”
“I’ll just let my bookkeeper handle my finances.
“I’ll just let my videographer handle my videos.”
Is that your idea of freedom?
Then I invite you to tune into this episode of Incremental Progress for a serious reality check.