Have you seen those Facebook ads from coaches and programs offering you their secret formula to making seven figures without spending a dime on Facebook ads?
Bit weird, isn’t it?
Something I’ve noticed lately (and I’m sure you’ve seen it too) is this weird pushback against acquiring paid traffic. And on some level, I get it.
Marketing is hard and there’s no guarantee you’ll get a return on what you spend.
That’s one of the many reasons you shouldn’t be doing it. And by that, I mean you should absolutely be running ads and buying traffic… but you shouldn’t be pushing the buttons.
Leave it to the experts.